Amazon
We unpacked it in a big way
The opening of Amazon’s specialised reverse‑logistics centre in Sered’ was hailed by the media as the top investment of 2017. SKPR handled communications from start to finish.

We organised an event for media, government and local officials at the construction site to introduce the project. Later we staged a grand opening that attracted more than 50 journalists; major newspapers put the story on their front pages. Our targeted communications generated 402 positive media outputs worth over €1 million and helped Amazon recruit more than the 1 000 employees it sought.













